JB Institute of Hospitality Management has collaborated with upGrad campus to empower their students with Digital Marketing, Business Analytics, and Digital Branding and Advertising Programs. JB Institute of Hospitality Management has always been at the forefront ensuring the successful holistic career of its students. Partnering with upGrad campus will pave the way to secure this goal more precisely.
At upGrad Campus, we will help you gain a strong understanding of SEO (Search Engine Optimization), SEM (Search Engine Marketing), Marketing analysis, and applying optimization techniques to create Marketing Campaigns needed to excel in Digital Marketing.
In this program, you will learn to create brand awareness via digital promotions and tools. You will also learn how to use different channels for promoting business interests by leveraging the digital platforms.
Understand the digital marketing tools for executing campaigns and creating content - Google Analytics, Google Keyword Planner, Google Search Console, etc.
Develop an Appealing Portfolio and get assistance for Placement Preparation Module which comprises of resume building, LinkedIn Profile Builder, Mock interviews, career guidance and access to Exclusive Job Portal by upGrad Campus.
Learn through Capstone Projects that simulate actual projects in top companies across industry.
Live Sessions with Industry Experts working in Digital Marketing Domain across various companies and Personalized Guidance by upGrad Campus mentors.
Business Analytics is the structured and incremental analysis of a company’s statistical data to gain insights. Most of the world’s top corporations employ business analytics, and it’s especially valuable in Tech Startups, where they are eager to take advantage of any data-driven advantages that may help them break into the mass market.
This program will enable you to create pipelines for solving real-world business problems, performing exploratory data analysis, and applying inferential statistics and predictive analytics.
Learn the basics of Business Problem Solving, Insights and Storytelling, Predictive Analytics, Statistics, and Exploratory Data Analysis.
Develop an Appealing Portfolio and get assistance for Placement Preparation Module which comprises of resume building, LinkedIn Profile Builder, Mock interviews, career guidance and access to Exclusive Job Portal by upGrad Campus.
Learn through Capstone Projects that simulate actual projects in top companies.
Live Sessions with Industry Experts working in Business Analytics Domain across various companies and Personalized Guidance by upGrad Campus mentors.
In this program, you will gain skills in branding and advertising tools that will help you promote your business. Advertising can enhance brand awareness, while branding drives the style and direction of advertising campaigns. You will learn to acquire and retain customers, as well as drive sales and profits.
Acquire the right branding and advertising skills and hone them with live projects and case studies. Learn about the various advertising campaigns and branding strategies.
Develop an Appealing Portfolio and get assistance for Placement Preparation Module which comprises of resume building, LinkedIn Profile Builder, Mock interviews, career guidance and access to Exclusive Job Portal by upGrad Campus.
Learn through Capstone Projects that simulate actual projects in top companies across industry.
Live Sessions with Industry Experts working in Branding and Advertisement Domain across various companies and Personalized Guidance by upGrad Campus mentors.
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